CategoryExamplesCookies / storage usedPurpose
NecessaryConsent preferences and technical site settingslocalStorage: cookie-consent, cookie-consent-preferencesStores your consent preference and supports essential site functionality.
AnalyticsGoogle Analytics through Google Tag Manager; Microsoft Clarity if enabled through GTM_ga, _ga_*, _gid; _clck, _clsk for Microsoft Clarity if the tag is activeMeasures page views, interactions and site performance, only after Analytics consent.
MarketingGoogle Ads / conversions through Google Tag Manager_gcl_au, _gcl_aw, _gcl_dc where Google Ads sets themHelps measure conversions and campaign performance, only after Marketing consent.
PersonalizationPreference or personalized content features, if enabled on the websitepersonalization_storage through Google Consent ModeAllows non-ad experience personalization, only after Personalization consent.
Third partiesNetlify Forms, Google services, Calendly if the booking widget is openedCookies set by external providers, for example calendly_session / _calendly_session when the Calendly widget opensProcesses form requests, technical services and external features used by the website.